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UNIIQ, a newly launched Malaysian kombucha brand, is taking its pledge to keep Malaysian health to the next level with an emphasis on promoting physical and mental wellness through its kombucha beverages and its new “This Is Me” campaign.
UNIIQ’s emphasis on physical and mental wellbeing is driven by the growing need to address concerns on both fronts across the Malaysian community.
Soon Teoh, the founder of UNIIQ said, “we believe everyone is unique in their special way, with different personalities, stories and beliefs. The spirit of embracing yourself matters to us, which inspired us to create our brand, UNIIQ, as a comforting companion in your daily life to enjoy the good times and brave through the bad. It is this principle that is at the core of our commitment to encouraging healthy physical and mental lifestyle.”
On the physical front, the pandemic has raised the appetite for being healthy – with some 65% of Malaysians exercising regularly since the start of the Movement Control Order (MCO), whilst simultaneously making it more critical than ever to maintain overall wellness due to the on-going pandemic concerns.
Mental health has also been a topic of concern with an increasing number of Malaysians, facing anxiety and depression in recent times with 44% of Malaysians stating that their mental wellness has been affected since the pandemic.
“On a physical front, we believe that what we put in our bodies plays a great part in our overall health. Kombucha is a great companion in someone’s life, it is both delicious and nutritious. So at UNIIQ what we do is infuse the great nutritional value of kombucha with interesting flavours to excite consumers whilst simultaneously creating a product that is convenient and accessible to consume. This makes UNIIQ more than just a regular beverage as there is positivity behind every sip, delivering a daily dose of goodness to your gut,” Soon Teoh added.
Singing promises of detox, gut and digestive health, UNIIQ makes the ancient Chinese beverage brewed with a yeast disc which is rich in probiotics, antioxidants, organic acids and enzymes. Kombucha beverages are known for improving digestion and diabetes, strengthening the immune system and detoxifying.
Established in 2021, UNIIQ brews the refreshing, nutritious, and sparkling sensation of kombucha beverages whilst infusing more than 4,500mg of prebiotics in each bottle to deliver delightful satisfaction and benefits in every sip.
The fermented tea that is rich in prebiotics comes in 4 different flavours – classic, calamansi, rose, and passion fruit. The classic flavour contains the crowd-favourite sour vinegar taste that packs a refreshing punch. The calamansi flavour, on the other hand, presents the citrusy goodness of sweet lemon, lime, and orange. For those drinking the rose flavoured kombucha, they can expect a hint of elegant and romantic scents. Last but not least, the passion fruit kombucha brings out the pleasantly tangy and unique taste of the exotic fruit and is sure to stimulate your taste buds.
Looking to take its empowerment beyond the physical, UNIIQ has launched the This Is Me campaign to promote mental wellness. Encouraging people to express themselves and unfold one’s identity, UNIIQ unveiled a Story in a Bottle initiative.
Rolled out on social platforms, UNIIQ is encouraging people to share by collecting their stories, words of wisdom, and inspirational quotes. The messages are then printed on every UNIIQ kombucha bottle to serve as motivation and encouragement to all consumers as they are inspired by one another.
This Is Me Campaign was conceived in the hopes of delivering a gentle reminder for everyone to take a moment to cherish the uniqueness that shines within themselves. By providing positive messages and quotes on every bottle, UNIIQ wants to invite all Malaysians to participate in spreading happiness and positivity to their communities.
UNIIQ has further collaborated with Skybi, an online mental health platform offering accessible and affordable mental health services for Malaysians. The partnership will see Skybi’s team of registered mental health professionals contributing to the campaign by sharing inspirational and motivational quotes for the Story in a Bottle initiative.
Commenting on the collaboration, Ng Kai Lin, Vice President of Operations at Skybi, said, “By now, there can be no denying that there is a pressing need for increased mental healthcare and greater awareness about mental health issues in general, and that is just what we can do through this collaboration with UNIIQ. This is Me, is a campaign that looks to empower people and help people better connect with each other at a mass level, and we are happy to play our part in inspiring Malaysians.”
UNIIQ’s kombucha can be purchased through the brand’s website and social media pages in packs of 4 bottles of assorted flavors at RM48. Starting this February, for those looking to purchase in store, you can grab UNIIQ’s kombucha at Aeon, Village Grocer, Ben’s Independent Grocer, Mercato and Cold Storage .
